Glensheen Mansion 

Creative Works contains project favorites from Glensheen's internship experience.   

Story Highlight Icons

connected—balanced—precise

A set of 42 Glensheen branded icons for Instagram story highlights.

Instagram Posts

eye-catching—descriptive—bright

Assets utilized from Glensheen old materials: Sunset Sunset Snowshoe logotype, Coffee Bar logotype, Shark on the Lake logotype, Community Day photograph, and Whiskey Wednesday logotype modfied.

Westgate Banners

vibrant—inviting—readable 

Seasonal banners were placed at Glensheen's westgate entrance to advertise the mansion to passerbys. All the banner designs were inspired from exciting events happening inside the estate. 

Mascots

friendly—versatile—unique

These Minneosota native wildlife mascots are utilized on wayfinding signage to direct guests on their Glensheen visit. The mascots also help young kids stay on track and engaged while adventuring the estate. 

Cider Saturdays

colorful—seasonal—upbeat

Materials that needed to be designed for Cider Saturdays were menus, and digital advertisements. I utilized the illustrations from the fall banner in order to achieve cohesiveness and save time. 

Whiskey Wednesdays

modern—social—cool

Whiskey Wednesday branding set the scene with an illustration of two people drinking whiskey outside of the Glensheen mansion. The  limited color palette makes the design fresh and modern while the muted tones capture the essence of Fall.

Beer Garden

exciting—simple—saturated

These beer garden flyers were designed for on-site event days for people to grab and take home. A different flyer was out each week to inform visitors about the next Beer Garden event. This marketing tactic encouraged guests to keep coming back to the weekly event. The colors are inspired from the featured brewery that week.